Sunday 18 February 2018

Clive Cooper

Social Media Driving Growth in the Text Analytics Market With a 17.16% CAGR

Text analytics is an emerging technology in the field of big data analytics, which is targeted to handle unstructured text data. Due to data deluge, there is a considerable demand for text analytics from various end-user industries, such as Banking, Financial Services & Insurance (BFSI), Healthcare, Fast Moving Consumer Goods (FMCG), Telecommunication, and so on.

Text analytics has four group of institutions which utilises its solution; public administration, consumer-facing businesses, life sciences, government, and scientific and technical research. These industries emphasize on online news, social postings, and enterprise feedback. Nowadays, users involved in these group-institutions seek to extract numerous relevant data/information. This, coupled with the continuous integration of artificial intelligence with features like linked intent and sentiment-attitudes, and emotions, the market for text analytics is likely to grow in the future.




Social media driving the text analytics market

Social media analytics used to be a frantic work for analyst before the introduction of social media-based analytical tools. Social media analytics deals with handling an unstructured data that is offered on social media into significant information for business. Companies use the data collected from social media to meet their goals in business and analyse critical indicators for resourceful performance. The market of social media analytics includes many analytical tools such as Twitter Analytics, Facebook Analytics, Google Analytics, Keyhole, Brandwatch, Edgar, BuzzSumo, Crowdbooster, TweetReach and Tailwind for specific needs of research to establish a market strategy. 
Due to ease in the collection of raw data and low cost involved, the social media analytics has attracted many small scale and large scale business such as Dell, Best Buy, Coca-cola, Nike, ITC and others as a profitable platform for data collection and processing.

Predictive text analytics is the fastest growing segment of technology

Text analytics technology bundles highly innovative techniques to quantify the processes of text analysis and deploy the automation of qualitative analysis of the text data. By technologies, the global text analytics market is segmented into; descriptive data analytics, predictive data analytics, text clustering, and web mining. Predictive text analytics comprises a variety of statistical techniques for machine learning, data mining, predictive modelling and prediction analysis, using any relevant data and information. In text analysis, this model exploits the pattern hidden behind any string of text which has some sentiment or emotions linked to it. This helps to take proactive decisions.



North America dominates the Text Analytics Market

North America was the market leader in the text analytics market in 2016. The primary factor that is augmenting the growth of the North America text analysis market is the technological advancement in the region, including the well-established cloud management technology. Cloud traffic in North America, in the year 2015, was estimated to be 1891 Exabyte (888 billion gigabytes) per year. In the year 2016, cloud traffic in the region reached 2771 Exabyte per year. The increasing cloud traffic indicates the growing number of data that needs to be processed. As a result, the market is fast expanding to cater to the rising need for processed data

According to Inkwood Research “The global text analytics market value was $3020 million in 2016, and it is expected to grow with a CAGR of 17.16% during the forecast period of 2017-2025.”

The global ‘text analytics’ market enjoys the presence of several established market players such as IBM, Attivio, Basis Technology, Brainspace, Dell, KPMG, Lexalytics, Linguistics, Open Text, SAS, SAP and so on

Read the entire report on Global text analytics market and get a sample report free @ https://www.inkwoodresearch.com/reports/global-text-analytics-market-2017-2025/
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Thursday 15 February 2018

Inkwood Research

Benefits of GMOs are Uplifting the Genetically Modified Foods Market

A bioengineered food or a genetically modified (GM) food refers to the food/feed that is derived from altering the genetic structure of an animal or plant. The use of genetically modified organism allows changing the genetic makeup of organism or food with the aim of inducing new trait to the plant/ animals, which do not occur naturally in the species. For example, in food crops, the use of genetic alteration can induce resistance to certain pests, environmental conditions, or diseases. The application of biotechnology in food dates back to 4000 BC where yeast was used to make wine and bake leavened bread, while around 2000 BC, the Egyptians, Chinese, and Sumerians developed techniques of fermentation, cheese-making and brewing.



According to a recent report published by Inkwood research “Global genetically modified foods market was valued at $22.7 billion in 2017, and it is estimated to generate a net revenue of approximately $35.2 billion by 2026, rising at a CAGR of 5.10% during the forecast period of 2018-2026.”

Genetically modified foods production reduces the need for pesticides

Genetically modified crops production reduces the need for pesticides as the GM crops are modified to be herbicide tolerant. GMO use in the products is relied upon to change how pesticides are utilized as a part of agriculture.  Herbicides-tolerant GM crops have led to an increase in herbicides usage while insecticide-producing GM crops have led to a decrease in insecticides usage. As per the National Public Radio of U.S, genetically modified bioengineered insect-protected corn has allowed farmers to reduce their use of insecticides to fight the corn rootworms. According to the national institute of health, the well-being impacts of pesticides are not surely known, but their utilization has been related to conditions like malignancy, diabetes and neurological impacts.

Bioengineering plays a vital role

Genetically modified foods are also known as bioengineered foods that are rich in nutrition. Bioengineered foods are those foods which are being modified by genetic engineering techniques that encourage the production of crops which are rich in nutrients, exhibit faster growth and can resist diseases. Increasing awareness of health and fitness among consumers is primarily driving the demand of the Genetically Modified Food Market.




Asia Pacific is likely to be a significantly growing regional market

An industrial uprising of sorts is happening in the Asia-Pacific region, which blends urbanization with the rising middle class and rural economies. Government efforts to switch to self-sufficiency and sustainability could eventually streamline approval processes for genetically modified crops in this region. In 2008, China’s State Council approved a 13-year, $13.5 billion biotechnology initiative for domestic GM crop development. Only four domestically developed crops are commercially cultivated in the country, although some foreign developed GM field crops are approved for importation and food processing. China issues biosafety certificates for each GM crop trait; the certificates are valid for only three years, and many of them are set to expire within the next five years. The Primary applications of bioengineered crops are mainly in the agriculture sector and for various animal culture techniques.


With all the technological advancement there comes a little negativity. Although the demand for genetically modified food is surging, there has been a lot of debate concerning its negative impact. The genetically modified food has become a topic of debate as although it is beneficial for both consumers and food producers, it is also accompanied by potential environmental side effects and biomedical risks.

Read the entire report by Inkwood Research and get free sample @ https://www.inkwoodresearch.com/reports/genetically-modified-foods-market/
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Sunday 11 February 2018

Inkwood Research

Rising Demand for Smart City Projects Is Evolving the Global Smart Water Management Market

In 1972, a sensor monitoring system was developed by Theodore Paraskevakos, in Huntsville and in 1974, Paraskevakos developed the first commercially available fully automated, remote meter load and reading management system. The increased trend in adopting detailed real-time data and analytics into the digital system smart water metering emerged in the 2000s. The advancements in the metering have helped to deliver more proactive and predictive services to the consumers, followed by the introduction of advanced metering infrastructure (AMI) and advanced meter reading (AMR) technology that can provide a remote two-way constant data link between water utilities, meters and consumers that has redefined the water management market. Further, the company catering the smart water management solutions have adopted Supervisory Control and Data Acquisition (SCADA), network monitoring systems, advanced analytics systems to provide better and efficient management solutions.



Rising smart city projects is one of the key drivers adding to the growth of the global smart water management market. The smart city consists of smart energy, smart buildings, smart mobility smart governance, smart infrastructure and more. Smart energy consists of smart grids, smart meter and intelligent energy storage. Rising investment for achieving smart city projects is fueling the growth of the smart water management market. Water management is a major provision in the smart city agenda. According to India brand equity foundation organization, the government of India has launched an initiative for building 100 smart cities with an outlay of $ 7.47 billion and $7.34 billion under Atal Mission for rejuvenation and Urban Transformation for 500 cities. Hence, rising government investments in smart water management and smart city projects will positively influence the growth of smart water management market. Also, investment in achieving smart city projects is offering lucrative growth in smart water management market.

Professional services holds the largest share in the service segment

Professional services in global smart water management market include maintenance and support services, consulting services and deployment and integration services. These services help to enhance the efficiency of smart water management system and increase its adoption along with a reduction in operating expenses and resource losses. Also, these services help the client to design, plan, and deploy new systems into their existing facilities. Professional service is majorly provided to municipalities, utility districts etc. across the globe. Increasing construction of smart water management projects with advanced technologies such as intelligent sensing, etc. propels the demand for professional services for its easy integration and deployment. The global professional services market is expected to rise at a CAGR of 21.25% during the forecast period.

Europe, to be the fastest growing region

The primary applications of Smart water management market in Europe are in the construction industry. It is used as a pivotal resource for infrastructure establishment in agriculture where it is used for irrigation, maintenance of sewage and drainage system and available for clean and fresh water for drinking and sanitation considering the population of the region which is further fueling the growth of the smart water management market in the Europe region. Europe smart water management market continues to escalate in terms of revenue which is expected to reach up to $16315 million by 2026. Germany dominated the smart water management market in Europe with revenue of $703 million in 2016. France smart water management market is expected to have the highest CAGR of 21.41% during the forecasted period.



Key Players in the Global IVF market

The Key Players in the global smart water management market are Xylem Inc., Itron, Honeywell Inc., Arad Ltd., and Siemens Ag. Top five companies in global smart water management market held 43% share in 2016. The companies in the market manufacture device, provide solutions and services. Xylem Inc. holds the largest market share of around 14% followed by Itron11%, Honeywell Inc. With 7% and Arad Ltd with 5% in 2016. Companies are looking forward to the development of new products and acquisition and collaboration with other companies to sustain in the dynamic market.
Acquisition (Jan 06, 2016): Honeywell completed the acquisition of Elster division of Meltose industries Plc. Elster was world's largest electricity, gas and water measurement and control providers. Through this acquisition, Honeywell expanded its smart water solutions in more than 130 countries across the globe. 

Expansion (04 October 2017): Honeywell decided to expand its smart water solutions in Netherland and deliver 350 million cubic metres of water annually. This expansion enhances momentous value for utility customers by developing customer service, improving revenue generation, empowering consumers and supporting effective water resource management.

Read the entire report by Inkwood Research and get free sample @ https://www.inkwoodresearch.com/reports/smart-water-management-market/ 
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Inkwood Research

Calcium Chloride Market to Witness a Boom Due to Increasing Demand From Various End-user Industries

Calcium Chloride is an inorganic compound. It is a salt which is used to replenish calcium levels and which acts as an effective antidote for magnesium poisoning. CaCl2 is an ionic halide of chlorine and calcium that is solid at room temperature.



Increasing demand for shale gas is influencing the market growth

Recently, the shale revolution has led to a high production of oil and natural gas in the US. Calcium chloride is used in completion fluids, drilling muds and in cementing operations in the oil and gas industry. Technological advancements, such as a combination of horizontal drilling and hydraulic fracturing, coupled with the high oil and gas prices have enabled manufacturing of plentiful oil and gas in the U.S. Moreover, calcium chloride plays a very important role in maintaining the oil and gas wells. It improves the consistency of oil well fluids, reduces concrete setting time, lubricates and cools drill bits, and suppress dust on work sites.

High consumption of calcium chloride can cause health related problems

With the use of calcium chloride in agriculture sector, food industry, pharmaceutical industry and dust control industry, the consumption of calcium chloride in the human body is evident. A high intake of calcium chloride causes health-related problems such as shortness of breath, hypercalcaemia and so on. Ingestion of high levels of calcium chloride through fruits, vegetables or other food products such as pickles, may result in abdominal pain and vomiting. These health hazards associated with the compound could possibly affect the growth of the overall calcium chloride market.

APAC is witnessing a robust growth over the forecast period

The construction sector primarily drives the Asia-Pacific Calcium Chloride market. Countries like Japan and China are expected to be the primary consumers of calcium chloride in the Asia Pacific market. The Economic Transformation Program (ETP) 2011-20, has accelerated the infrastructure development and construction activity across Malaysia. Such initiatives are majorly contributing to the expansion of the calcium chloride market.


According to Inkwood research, “The revenue generated by the Global calcium chloride market is expected to reach around $1697 million by 2025”, due to increasing demand from various end-user industries. Both de-icing and dust control held the largest share of calcium chloride market by application in 2016. The market for calcium chloride is highly consolidated, with top five companies accounting for more than 80% of the total market share in 2016. Some of the renowned calcium chloride manufacturers across the globe are Solvay SA., Tangshan Sanyou Chemicals Industries Co Ltd., Tetra Chemicals., Tiger Calcium Ltd., Peter Chemical Company and Occidental Chemical Corporation (acquired by DOW Chemicals Ltd).
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Wednesday 7 February 2018

Clive Cooper

Biomarkers Can Be Used to Diagnose Disease Associated With Central Nervous System


Central nervous system disorders represent a growing socio-economic burden at the global level, not only in terms of a number of patients but also in terms of high cost to healthcare systems. Biomarkers are quantifiable and measurable signs that can be used to monitor, diagnose and predict treatment response. They play an important role diagnostics and drug R&D. They are vital gears for developing more effective treatments, improving the quality of patient care and understanding disease mechanism. The detection of biomarkers for CNS disorders has expanded considerable interest within the industry due to the many unmet needs in current treatments and diagnostics. 


The Global Central Nervous System (CNS) biomarker market is anticipated to grow from $ 3587 million in 2016 to $8756 million by 2025, at a CAGR of 10.49% between 2016 and 2025. The key concern that is majorly been faced by the developed as well as developing regions is the growing number of patients suffering from chronic diseases. Increase in a number of patients suffering from brain tumour has become one the major problems faced by the government of numerous countries. According to American Brain Tumor Association, around 78,000 individuals suffering from primary brain tumours are anticipated to be diagnosed in 2016.

In modern-day environment and availability of low priced high-calorie food is leading to gain of weight among people which are thereby causing diseases like diabetes and problems of blood pressure. Obesity is a rising health concern. According to WHO- World Health Organization, about more than 1.4 billion of adults are overweight over the globe and the prevalence is rising in the developing regions like Brazil and this prevalent is estimated to get worse.
The significant growth in the healthcare expenditure across geographies is been considered as the vital factor while allocating the market share across the regions. In 2015, around 16.7% of the GDP is projected to be spent as healthcare expenditure across the globe.  Amongst it, CNS biomarkers is expected to account for a significant share in the healthcare expenditure owing to increasing prevalence of chronic diseases like cancer, Alzheimer etc. By 2025, about 19.3 million new cases of cancer are projected to be diagnosed at the global level.

Global Biomarkers market is largely fragmented. The market is filled with a huge number of companies, each of which is getting into specialized into a biomarker for specific purposes, such as CNS biomarker. Some of the top companies involved in CNS biomarker are Thermo Fisher, EKF diagnostic, Enzo Biochem and proteome sciences, out of these Thermo fishers holds a comparatively high share with respect to others as it has its global presence in each of the regions and has the high revenue for CNS biomarker (estimated).

Academic researchers, government agencies and pharmaceutical companies conduct numerous programs for the collection of clinical data. Hence, the development of a regulatory framework for sharing of the data with the authorities responsible for drugs development can help in overcoming the specified challenge. Application of biomarkers in personalized medicine is expected to be a game changer, owing to the rising need to develop treatments for the unique genes of patients. It is being projected that the patients suffering from chronic diseases such as cancers and tumours will slowly but assuredly adopt these medicines in the coming years which in turn will boost the CNS biomarkers market.

Read the full Report on "Global Central Nervous System (CNS) biomarker market "Global Central Nervous System (CNS) biomarker market" by Inkwood Research.

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Tuesday 6 February 2018

Inkwood Research

Global Kombucha Market Growing at a CAGR 25.28% During the Forecast Period of 2017-2025

Kombucha is a beverage that is made from the combination of sugar, tea, and living culture.The living culture refers to SCOBY (symbiotic culture of bacteria and yeast). The origin of Kombucha dates back to around 220 B.C and is believed to be originated from Northeast China where it was regarded as “The Tea of Immortality” Or Elixir of Life”.  


The growth in the global Kombucha market is being propelled by growing health consciousness around the globe. Over the forecast years of 2017-2025, the market is expected to accelerate by 25.28% CAGR. According to the consumer demographics for the global Kombucha market, females are the primary end-users.

The key factor driving the growth of global Kombucha market is the changing lifestyle of individuals. Nowadays the young populations across the globe are adopting unhealthy lifestyle choices which include overconsumption of drugs and alcohol, inadequate relief of chronic stress, smoking, lack of physical activity etc.  These unhealthy lifestyle practices have led to the increasing prevalence of serious health issues such as hypertension, type 2 diabetes mellitus, obesity, cardiovascular diseases etc. Moreover, the doctors and physicians recommend the patients to adopt healthy lifestyle in order to prevent the risks of such health disorders. According to American College of Cardiology, 75% of the heart diseases such as high blood pressure, high cholesterol levels etc. are caused due to an unhealthy lifestyle. Furthermore, young women between the ages of 27 to 44 are more prone to heart diseases due to unhealthy lifestyle practices. Therefore, there is increased adoption of Kombucha beverage products as it is an affordable and simple probiotic health drink which helps to balance the body and get rid of the daily stresses of life.  

The consumers of kombucha do not need to take any health supplements such as capsules and tonics which generally have side effects. It has been claimed that kombucha has several health benefits. It helps in the prevention of serious health disorders such as cardiovascular diseases, cancer, AIDS etc. According to European Heart Network, in Europe, every year more than approximately 85 million people suffer from cardiovascular diseases and about 49 million people suffered from cardiovascular diseases in 2015.  It also helps in weight loss, controls the level of cholesterol in the blood, blood sugar control etc. It also reduces the risk of breast, colon and prostate cancers. Therefore changing the lifestyle of individuals have led to the increasing adoption of kombucha thereby driving the growth of global kombucha market.

Market Insights

The global kombucha market is segmented on the basis of flavour, types, distribution channel, and consumer demographics. The different flavours in which the Kombucha drink is available include apple, coconut, mango, citrus, berries, herbs and spices, flowers, and others. The market segment by type is sub-divided into bacteria, yeasts, etc. The different distribution channels involved in these markets are convenience stores, hypermarkets and supermarkets, food and drinks speciality stores and others while the consumer demographics are segmented into male and female.


To learn more about this report, request a free sample copy

Regional Insights

The geographical segmentation for the global kombucha market is done in Europe, Asia-Pacific, North America and rest of world. The Asia-Pacific market is fast evolving on account of the increased alcoholic beverage consumption in the region. However, it is the North American market that is expected to dominate the global market by the end of 2025.The region houses world-renowned market companies that manufacture Kombucha. Also, the level of disposable income for the population in this region is quite high as compared to other regional markets.

Competitive Insights

Some of the leading companies in the global Kombucha market include Cell - Nique Corporation, Buchi Kombucha, GT's Kombucha, Kevita, Inc. (Acquired By Pepsico), Hain Celestial Group, Kombucha Wonder Drink, Live Soda Kombucha (U.S.), Kosmic Kombucha, Makana Beverages Inc., Red Bull Gmbh, Nesalla Kombucha, Reed’s Inc, Townshend's Tea, The Humm Kombucha Llc, and Unity Vibration.

Related Report


NORTH AMERICA KOMBUCHA MARKET FORECAST 2017-2025

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